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Cruiser
Posts: 256
Florida | Hi Guys,
I just returned from a cruise and ran into a lady who works for H-D merchandising. Very interesting conversation. We were talking about the demographics of the Vision Buyer and while I could not quote them from memory, I did remember that somewhere in this forum someone had posted them online. I did a search and couldn't find the demographic info.
Can someone post a link to that thread here?
Thanks,
PBR |
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Cruiser
Posts: 177
NW Illinois | Not sure if this is what you were looking for from Motorcycle Cruiser Mag
Beyond that, Victory says the design of the bike was driven by the Voice of the Customer. The firm's research says that the Customer is overwhelmingly male, married, rides mostly with his significant other and has a good amount of riding experience. And most importantly, He's most interested in just two things-style and comfort
http://www.motorcyclecruiser.com/features/0710_crup_2008_victory_vi...
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Cruiser
Posts: 235
Evergreen, CO | PBR -
I did a quick search in this forum, and came up with a post from JAM on 3/8/08, where he included demographics of a Vision buyer, as provided by Mark Blackwell. Here is the link to the thread:
http://www.vision-riders.com/bb/forums/thread-view.asp?tid=635&post...
I hope this helps..... |
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Cruiser
Posts: 136
CALGARY ALBERTA | I was writing about the demographics that Victory was tageting from an article I read. Now, was it on line or in a magazine? I remember the target age as being 54 because that is my current age. I read every magazine I can get my hands so I'm not sure which one I got the info from. I'll have a look.
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Vision Demographics